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It was born in the mid 1959 at Abdullah Al Salem Street in Kuwait City, by its founder Mr. Mohammed Abdullah Al-Batel, in a time when Kuwait was progressing towards advancement. This street was the main nerve for the Kuwaiti business. The company started its history as a small shop, selling wrist watches, wall-watches and alarm clocks. Watches at that time, were imported in small quantities, and Swiss watches were dominant, due its renowned history in manufacturing fine, quality watches. Under these circumstances, Mr. Al-Batel decided to go on to achieve his big ambitions, which he succeeded in, by ranking the first, among his competitors, in this business, which made AL-BATEL GROUP represent the most superior agencies of Swiss Watches, which progressed with time and gained its class in the international market.


As such, the 1960's passed, and it gave rise to AL-BATEL GROUP, which grew rapidly with the opening of its new stores, in the heart of Kuwait City, ranking its significant position in the watch business. Mr. Al-Batel left no stone un-turned to raise AL-BATEL GROUP to new heights, and in the 1970's, he decided to expand his activities outside the city, by opening new stores in Al Salmiya area on a prime location at Salem Al Mubarak Street, and in Fahaheel. By the late 1980's AL-BATEL GROUP had witnessed a tremendous growth, and owned 19 stores all over Kuwait, representing major international brand names of watches, until the unfortunate event of the Invasion of Kuwait by Iraq, which took place in the late 1990's. However, when Kuwait had re-gained its composure, AL-BATEL GROUP still survived the test of time, and Mr. Al-Batel had managed to continue with steady progress, and a vision of the future.


AL-BATEL GROUP conquered new frontiers during the 1980's with the expansion of its activities outside the territories of Kuwait, to the Kingdom of Saudi Arabia, by opening "AL-BATEL TRADING", which today includes multiple branches, In many areas of the Kingdom, namely, Al-Kobar, Al-Dammam, Al-Jubail and Jeddah.

AL-BATEL GROUP is appointed by RADO Switzerland to open an exclusive RADO Boutique in Bahrain City Center.


Today, we take immense pride in the efforts put in by the great leadership of Mr. Mohammed Al-Batel, in making AL-BATEL GROUP, a prominent cornerstone in the Kuwait market, and representing the most renowned international brand names in the world of exquisite watches, namely RAYMOND WEIL, LOUIS ERARD, DEITRICH, 88 RUE DU RHONE, CASIO, ROTARY.

AL-BATEL GROUP has been represented to Raymond weil Watches for the past 30-years, Louis Erard Watches for 5-years, Deitrich Watches for 5-years and 88 RDR Watches. Today, we own 10 Showrooms all over Kuwait, and we are currently in process of opening more showrooms shortly.